Sell or be Sold

Book Summary

By Grant Cardone

10 min


Successful sales professionals are committed to improving their craft and dedicated to putting in the hard work and effort necessary to meet their goals. They not only understand their product, they work to understand their customers, and can demonstrate to them how the product will provide value to their lives. They work to establish trust with their customers, by providing evidence to back up their claims, and they are not afraid to use already existing relationships as opportunities to make sales or gain business referrals. Successful salespeople always maintain a positive attitude, and view all outcomes, even rejections, as opportunities to continue to learn and improve.

About the Author

Grant Cardone is an entrepreneur, speaker, sales trainer, and bestselling author of seven books, including The 10X Rule and If You’re Not First, You’re Last. He is the founder of The 10X Movement, The 10X Growth Conference, and the creator of Cardone University. He was named Forbes Magazine’s #1 marketer to watch in 2017.
book summary - Sell or be Sold by Grant Cardone

Sell or be Sold

Book Summary

10 min
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