Trump: The Art of the Deal Book Summary

Book Summary

15 min

Audio available

Brief Summary

In order to be a leader in the business world you must attack the competition, network with the right people, and share your unique branding to make your name stick

About the Author

Donald Trump is the 45th president of the USA. He is a business and television personality. He was born in New York and graduated from the Wharton School of the University of Pennsylvania. In 1971, he took charge of his family estate and renamed it the Trump Organization and expanded it from Queens into Brooklyn and Manhattan. He has written several books including the Art of the Deal. He owned the Miss Universe and Miss USA beauty agents from 196 to 2017. He also produced and hosted the Apprentice.He has an estimated net worth of over 3 billion dollars.

Topics

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Key Insights

No matter how we feel about him, we all know that Donald Trump is a business mastermind.

He has paved success for many businesses throughout his years as an entrepreneur.

So, obviously, there is something to learn from his strategy!

In, “The Art of the Deal” Trump shares his insight on how to drive a business to success. It gives the reader a sneak peek at his everyday life in the office and shares how he makes million dollar deals.

“The most important thing in life is to love what you’re doing, because that’s the only way you’ll ever be really good at it.”- Donald Trump

Trump shares his losses as well as his wins. These lessons of building and developing are invaluable lessons to the reader.

If you want to make millions, you best get reading!

Making Your Own Mark

Donald was lucky enough to have a father that was a business tyrant. It allowed him to pick up the trade early. However, he wanted to make his own mark on the world.

Trump has always been obsessed with bigger and better when it comes to his career. This is obvious in everything he does from his buildings and architecture to his multi-million dollar companies.

“I like thinking big. I always have. To me it’s very simple: if you’re going to be thinking anyway, you might as well think big. Most people think small, because most people are afraid of success, afraid of making decisions, afraid of winning. And that gives people like me a great advantage”- Donald Trump

The lesson we get from Trump here is to always keep beating yourself. Think of yourself as competition and with each new project, go bigger and better.

Networking is Key

In order to have a successful business, you must properly network. That means talking to people in all fields from consumers to salespeople to advisors to marketing gurus.

Trump follows his gut when it comes to the people he works with. And, that’s something we should all do. If someone gives you a good feeling, chances are they can be beneficial in some way to your company. However, if someone doesn’t rub you the right way, you probably don’t want to sign any contracts.

It’s important to help people, which builds trust. Returning favors to others is one of the best ways to start a solid relationship.

Sell Yourself

Sometimes, it’s not about the product, but more about selling yourself. You must be personable by actively engaging with the consumer, asking questions, and actively listening in order for your company to succeed. The act of selling yourself will work to sell your product. If you are likeable, people will want to work with you.

A unique personal brand is important to help you standout. Like, Trump, Madonna has one name because she has successfully branded herself. Come on, who wouldn’t want a partnership with Madonna?

A tricky scheme Trump pulled was telling people he owned the Trump Organization before it was even a thing! That was a successful tactic in putting his name in people’s heads before he...