Sales Mastery: Share the Benefits

7 lessons
1hr
4.73 (142 reviews)

In this course, you will learn techniques and strategies on how to bring benefits to life in your sales presentation. A common statement in sales is that people buy you. Although I believe being likeable is very important in sales, what people buy are benefits. People do things for self-serving reasons. After going through the course you will have the techniques you learn for the rest of your sales career.

Created by Eric Lofholm


Sales Mastery: Share the Benefits

7 lessons
1hr
4.73 (142 reviews)
Buy this course for $9.99

Lessons

How to get the most out of this course
Mindset
The 5 types of benefits
Bring the benefits to life by telling stories
Benefit techniques
Social Proof
Thank You

All courses by instructor

About the author

ERIC IS A BEST SELLING AUTHOR, A MASTER OF SALES TRAINING, AND PRESIDENT/CEO OF ERIC LOFHOLM INTERNATIONAL, INC.
Eric Lofholm is a Master Sales Trainer who has taught his proven sales systems to thousands of professionals around the world. He is President and CEO of Eric Lofholm International, Inc., an organization he founded to professionally train people on the art and science of selling.

Eric began his career as a sales failure. At his first sales job, he was put on quota probation after failing to meet the minimum quota two months in a row. It was at this point that Eric met his sales mentor.

After being professionally trained, Eric achieved his quota and eventually become the top producer at that company. Eric went on to become the top producer at 2 more companies prior to starting Eric Lofholm International.

Eric is a naturally gifted teacher. For over 20 years, Eric has been sharing his proven sales increasing ideas with people all over the world.

Eric believes that selling equals service. He also believes in working towards mastery of the fundamentals of lead generation, appointment setting, and delivering a high-quality presentation.

He is also an instructor for CEOSpace and Networking University.
Eric is the author of The System, How to Sell in the New Economy, How to Master the Science of Goal Setting, and 21 Ways to Close More Sales.

Eric and his wife Heather live with their 4 children in Rocklin, California.