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Create a Profitable Pricing Strategy - Pricing Models

10 lessons
33min
4.80 (154 reviews)

Understanding the right pricing model to use in your business is critical to your success. In this course, we will guide you through which pricing model is the right fit for your business. We will dive deep into the advantages and disadvantages of the three primary pricing models used. The three pricing models are cost based, makret based and value based. And here is a quick secret. There is no question that value-based pricing is by far the best pricing model you can use however your industry might force you into one of the other two. We will give you proven strategies that can help you take maximum advantage of value-based pricing.

Created by Ken Burke


Create a Profitable Pricing Strategy - Pricing Models

10 lessons
33min
4.80 (154 reviews)
Buy this course for $19.99

Lessons

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Lesson 10

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About the author

Ken Burke, founder, and CEO of The EntrepreneurNOW! Network is a speaker, serial entrepreneur, mentor, and author. Ken founded MarketLive, a market-leading, enterprise class eCommerce software platform used by major merchants generating $2b in online sales through the platform. He sold MarketLive to Vista Equity Partners in 2016.

Ken recently published his book called, "Prosper: 5 Steps to Thriving in Business and Life". Ken also has a podcast called, "Optimize Your Entrepreneur Brain", which is available on Apple Podcasts or wherever you listen to your podcasts.

He earned his MBA in Entrepreneurship from the University of Southern California -Marshall School of Business, which later awarded him the honor of Entrepreneur of the Year.