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Book Summary

Find Your Why

By Simon Sinek

15 min
Audio available Video available

Brief Summary

Find Your Why is both a personal guide and a leadership blueprint for living with purpose. It teaches that fulfillment isn’t accidental—it comes from intentional alignment between what you believe, what you do, and how you do it. When you discover your Why, you stop chasing external success and start creating internal meaning. You inspire others not by your achievements, but by your clarity and conviction.

Living your Why transforms everything: your relationships, your leadership, your career, and your impact on the world. It’s a lifelong practice of staying true to what moves you—and empowering others to do the same.

About the Author

Simon Sinek is a British-American author, motivational speaker, and organizational consultant best known for his TED Talk “How Great Leaders Inspire Action.” His bestselling books—including Start With Why, Leaders Eat Last, and The Infinite Game—have reshaped modern thinking about leadership, motivation, and purpose-driven success.

David Mead is a leadership expert and speaker who helps organizations build trust and engagement through purpose-based practices. Peter Docker, a former Royal Air Force officer and executive coach, specializes in leadership rooted in empathy and authenticity. Together, their collaboration in Find Your Why turns Sinek’s visionary ideas into a concrete, repeatable process that anyone—from a CEO to a student—can use to uncover and live their purpose.

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