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Book Summary
The Barbie was invented by Ruth Handler, who co-founded the toy company Mattel, Inc. along with her husband, Elliot Handler. Ruth Handler came up with the idea for Barbie in the early 1950s while watching her daughter, Barbara, play with paper dolls. She noticed that her daughter enjoyed giving adult roles and personalities to her dolls, which inspired her to create a three-dimensional adult fashion doll.
Barbie made her debut at the American International Toy Fair in New York on March 9, 1959. The doll's full name is Barbara Millicent Roberts, named after Ruth Handler's daughter, Barbara. Over the years, Barbie has become one of the most iconic and popular toys globally, and she continues to evolve with new designs and themes.
In the early 1950s, Ruth Handler, an entrepreneur and co-founder of Mattel, Inc., found inspiration for what would become one of the most iconic toys in history while observing her daughter, Barbara, play with paper dolls. Ruth noticed that Barbara enjoyed giving these dolls adult roles and personalities, immersing them in imaginative scenarios and fashion play. This observation sparked an idea in Ruth's mind - to create a three-dimensional adult fashion doll that would cater to the imagination of children while reflecting the aspirations of young girls to explore various roles in their future.
Ruth's vision for this new doll was to offer young girls an alternative to the commonly available baby dolls, which primarily focused on nurturing and caregiving. She believed that young girls had a desire to project themselves into the future and imagine the possibilities of their adult lives. With this belief in mind, Ruth set out to design a fashionable and sophisticated doll that could embody a diverse range of professions and lifestyles.
In her pursuit of bringing this idea to life, Ruth Handler collaborated with her husband, Elliot Handler, and their business partner, Harold "Matt" Matson, to establish Mattel, Inc. in 1945. Mattel initially specialized in making picture frames, but the company soon diversified into producing toys. However, it wasn't until the late 1950s that the concept of the adult fashion doll gained momentum.
Drawing inspiration from the German Bild Lilli doll, a risqué adult comic character that had gained popularity in Europe, Ruth envisioned her fashion doll with a more wholesome and aspirational image. She wanted the doll to represent the modern and independent woman, someone who was not limited by traditional gender roles.
After extensive research and development, Ruth Handler and the Mattel team unveiled their creation, Barbie, at the American International Toy Fair in New York City on March 9, 1959. The doll was named after Ruth's daughter, Barbara, and she was given the full name of Barbara Millicent Roberts. Barbie's appearance was revolutionary for its time - she had a slim figure, blonde hair, and was dressed in a chic black-and-white striped swimsuit, reflecting a sense of fashion and style.
Although initial reactions to Barbie were mixed, she soon became a commercial success, capturing the imagination of young girls all over the...
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