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Book Summary

How I Raised Myself from Failure to Success in Selling

By Frank Bettger

15 min
Audio available

Brief Summary

Being a salesperson is a road full of rejections and failures, but your enthusiasm for your job will pay off sooner or later. Being in sales just isn’t a quitter’s game. Also, a sale is more about a client than about you. Why should someone buy your product? Put yourself in their shoes and you’ll start listening more than pitching. It’s all about making them feel important, and even if they reject you, don’t just walk away. Go the extra mile and find out why. At the end of the day, it’s all about how persistent you are.

About the Author

Frank Bettger was an American baseball player turned salesman and self-help author. His career in sales was marred by setbacks, especially at the age of 29, when he failed as an insurance salesman. However, by the age of 40, Frank had become one of America’s best salesmen.

He has written 7 books, of which How I Raised Myself from Failure to Success in Selling became an international bestseller. Frank gave credit for his success to Dale Carnegie, a renowned self-help author.

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book summary - How I Raised Myself from Failure to Success in Selling by Frank Bettger

How I Raised Myself from Failure to Success in Selling

Book Summary
15 min

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