Jason Fried

Jason Fried is an entrepreneur, writer, and co-founder of 37signals (now Basecamp), a software company known for its unconventional approach to business. Since the early 2000s, Fried has been a prominent voice challenging traditional management practices, advocating for simplicity, clarity, and sustainability in work.

He is the co-author of several influential books, including Rework and Remote, which question established assumptions about productivity, growth, and office culture. Through his writing and leadership, Fried has consistently promoted the idea that better work emerges from calm, focused environments rather than from stress and overwork.

His ideas have influenced entrepreneurs, managers, and knowledge workers worldwide, offering an alternative vision of success that prioritizes both effectiveness and quality of life.